MODERATOR MINUTES

CAPITALIZE ON THE POWER OF VISUAL COLLABORATION

 

Available On Demand

Duration

15 Minutes

 

Luis Carreiro

SVP, Product Innovation, Sago

 
 

As a moderator, you need to easily gain insights that can help you identify what draws participants in and what pushes them away in a live online setting—and harnessing the power of visual collaboration can do just that. Join Sago's SVP of Product Innovation, Luis Carreiro, for an exciting 15-minute webinar on how to capitalize on the power of visual collaboration with QualLaborate in QualMeeting. Designed to gather participants' collaborative feedback, this innovative tool enables users to markup static imagery in online focus groups and one-on-one interviews. 

Luis will walk you through three use cases for this powerful tool:

  • Concept and Creative Testing: Mark up and highlight first impressions, understanding what draws participants in and what pushes them away within ads and concepts. 
  • Iterative Feedback for Group Discussions: Have the group build on the discussion by voting and elaborating on multiple QualLaborate exercises.
  • One-on-One UX Testing: Screen share through multiple steps to observe where and discuss why users click on static designs. 
 

Meet Your 

Speaker

Luis Carreiro

SVP, Product Innovation, Sago

Luis Carreiro is the Senior Vice President of Product Innovation at Sago, where he is responsible for connecting clients' needs with product solutions and development for Methodify, the company's agile quantitative research platform. Luis is instrumental in making insights accessible to all users, regardless of their experience level. He is also the co-founder of CRIS, a text-based virtual moderator that gets at the ‘why’ behind consumers’ perceptions and behaviours faster and with less expense, which was acquired in 2019.

 

 

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